As well as the Netherlands, Oilily has stores across Europe, the US and Japan. The brand is available in 45 markets worldwide. Oilily is constantly introducing new watches aimed at teenagers. They used to be targeted at younger children but Oilily discovered that they where also bought by teenagers and young women. A new collection with the Circus theme was introduced in April/March 2004 and a new collection of women’s watches will be launched in 2005. In 2004 Oilily celebrated the 15th anniversary of its Oilily Classic Cosmetics line. Oilily then introduced a care line, called Oilily Essential, and an Oilily colour cosmetics line, called Oilily Blossom. Oilily Essentials and Oilily Blossom are targeted at young female adolescents but can be used by all age groups. To accompany the successful cosmetics bags collection, a fresh fragrance line was launched inspired by the bags line, called Voyage.

Colorful Licenses was established 15 years ago as the Oilily licensee for fragrances and accessories. The Oilily fashion house, with a 25% ownership of Colorful Licenses, has strong links with its licensee. The other 75% belongs to the creators of the Oilily brand and Cees Homburg, President of Colorful Licenses. Oilily fragrances are present in major markets such as the US, France, Benelux, South Korea, Russia, the Middle East and Australia As for the perfume itself. It's flowers and berries all the way long. It's sweet as you might already have guessed, but not overly so. In the listed notes I can smell jasmine and lily of the valley, the "fruits" are red berries. I can't smell any vetiver or oakmoss here, maybe a bit of sandalwood. Overall it's youthful, I can see young girls and teenagers wearing it. It's an edp and on her skin the longevity is really great: a few sprays in the morning last till the evening. Our liability is limited and excluded to the maximum extent permitted under applicable law. We will Oilily carries watches for children, teenagers and women. The Watch It line is aimed at girls (from seven years) who have just learned to read a watch. For teenagers from 12 years up, there is the Lovily series with a hologram face. In the Fiori line (for women from 18-35) the watch is mainly an accessory to match mood and outfit, with interchangeable rings.Colorful Licenses is looking to expand its business into airlines, cruiselines and airports, and as new markets open up, all new opportunities for travel retail will be considered.

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