Developer : Aqua/Water/Eau, Hydrogen Peroxide, Paraffinum Liquidum/ Mineral Oil/ Huile minerale, Cetearyl Alcohol, Sodium Cetearyl Now, you know what ‘colour chosen’ means – it’s the desired hair hue – while the ‘starting point’ is a combination of the hair history and the underlying pigment. Let’s break each of them down… Hair History While we can’t lift the lid on every secret your stylist has up their sleeve, we’re giving you a little more insight into how the Wella hair color charts are used.

The deal closed on December 1, 2020, establishing the Wella Company as a stand-alone private entity based in Geneva, Switzerland.Hair Dryers Welcome to your Professional Hair Dryer Headquarters! At Hairco and Beauty, we cater exclusively to professional hairdressers and salons, providing you with the ultimate selection of hair dryers. Whether you’re striving for a perfect bouncy blowdry, require a reliable dryer for your salon, or need precision with a diffuser, our comprehensive range has it all. Featuring top brands like Hair Tools, Head Jog, Parlux, Wahl, and ETI, we offer hairdryer diffusers, mounted hairdryers, and digital hairdryers to ensure you have the tools you need for flawless hairstyling. Elevate your salon’s expertise and deliver exceptional results with Hairco and Beauty! Distribute the coloration evenly over the hair using your fingers or a comb to spread the mixture and obtain an even result. In the 1960s, the company launched Wella Privat, a salon-exclusive product range that let customers take professional-style products home for the first time. In the early 1970s, Wella introduced Perform a new perm product that allowed hairdressers to create Afro style looks. In 1972 they released Wella Balsam, the first shampoo specifically produced for retail sales. The advertising campaign featured the stars of TV show Charlie's Angels: Farrah Fawcett, Jaclyn Smith and Cheryl Ladd. In 1981, actress and model Brooke Shields appeared in an advertising campaign for Wella Balsam. Wella also launched For Men, their first ever product line exclusively for men. On November 8, 2021, Coty agreed to sell an approximate 4.7% stake in Wella to KKR in exchange for the redemption of approximately 56% of KKR's remaining convertible preferred shares in Coty. The deal reduces Coty's stake in Wella, Clairol, OPI and ghd to approximately 25.9%. KKR will continue to have a 2.4% ownership stake in Coty on an as-converted basis. [4] History [ edit ] A 1971 Wella Magazine ad in Persian, Zan-e Rooz. Origins [ edit ] View All Beauty services made easy with top brands like Hive, Gellux, and Hair Tools. Choose from effective wax strips for smooth hair removal, eyelash shields for the perfect curl, and brush cleaners to keep your makeup and beauty brushes clean and in top condition. Keeping your make up brushes clean and in top condition is a priority in the salon, these brands have you covered. If you’re looking to up your nail game, HairCo and Beauty can help you explore the world of gel nails from the leading gel brand Gellux!

Koleston Perfect is always mixed with Welloxon Perfect to achieve outstanding colour results. After Treatment: using PH optimizes care products will enable better colour retention. The perfect partners for Koleston Perfect is INVIGO brilliant shampoo and INVIGO Post colour treatment. WarningsSmoothing For your clients that need a little smoothing, Hairco and Beauty presents a thoughtfully curated collection of premium smoothing hair products. Discover outstanding brands such as OSMO, L’Oreal, Goldwell, Schwarzkopf, and many more- all top of their game for delivering just what it says on the label! Our selection includes versatile options, ranging from products that enhance shine, provide smoothing effects, and offer hair styling solutions, to glossing treatments, deeply conditioning formulas, and leave-in treatments. Whether you’re aiming to create a sleek, polished look or maintain and nourish